Monday October 29, 2007

Your Helpful Pre-Writers Strike Primer

Unless a miracle happened over the weekend and I missed it, there’s a good chance that the writers in Hollywood are going to strike. As you know, the major issue on the table between the producers (the major studios and networks) and the writers relates to residuals for new media. One side says there’s no way to predict the future; the other side says “Remember the DVD!”

As a rallying cry, that’s not so bad.

New media is one of those fuzzy concepts — on the surface, it means any means of distribution not considered “traditional”, i.e, television or video. More specifically, it means distribution to your mobile phone or home computer. But it breaks down even further, and it’s helpful to understand the different models currently being contemplated. Once you understand those, you’ll see that “new media” isn’t so much a revolution as it is a way to expand the current distribution process.

For the sake of ease, I’m going to correlate the “new” to the standard terms used by the industry. Like I said, the basics aren’t all that different.
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