O’Reilly Seeks Proposals for Second Annual TOC Conference
Last June we told you about O’Reilly Media’s inaugural Tools of Change for Publishing conference (TOC), an event designed to expose publishers to a range of new technologies that are transforming their industry.
Planning for the second annual TOC conference is already underway, and O’Reilly has issued a call for participation.
Examples of the kind of proposals O’Reilly is looking for include:
- New business models for publishers and other players in the publishing value chain
- Case studies of successful (or unsuccessful!) new publishing initiatives
- Case studies from implementing lessons learned at TOC 2007
- Why and how to digitize your content/backlist, and what to do with it once you’ve got it (or permitted someone else to keep it for you)
- Strategies and tactics for incorporating Print-on-Demand into a supply chain
- Tools and challenges for an efficient all-digital workflow
- Best practices for working with Amazon, Google, Ingram and other big players
- Creative web-based marketing strategies, including SEO (search-engine optimization, a.k.a., “turning up at the top of a Google results page”) for publishers
- Best new practices and tools for working with and supporting authors during editorial, production and/or marketing phases
- How teens and youth are consuming, and changing, publishers’ content
- How to capture and analyze web metrics of interest to publishers
- Systems and devices for displaying digital copy (demos welcome)
- Business models for delivering and/or receiving material via new devices
- Emerging supply chain and distribution models
- Standards for metadata and for access
- Innovative DRM models
- New copyright clearing, assertion, and determination mechanisms
- How do you do any of these neat things when you don’t have or can’t afford technical staff in-house?
The deadline for proposals is midnight October 15th, 2007 EDT. Visit the TOC website for more information on how to submit a proposal.
Note that TOC 2008 comes early this time around. The event is scheduled February 11th through 13th in New York City.
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1 Comment(s) so far
1. The (Bi-)Weekly ‘Loper - October 7, 2007 | Medialoper wrote on October 7th, 2007 at 11:37 am
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